bring ‘human’ into focus

Experience is Human.

It’s the messy, beautiful complexity of what makes people tick, brought into focus. Every product, service, and strategy is fueled by those human truths, shaped by the unspoken needs and untold stories that often go overlooked. Turning those stories into something impactful means cutting through the noise, leaning into the hard questions, and staying grounded in what matters until the human is brought into focus.

KATE POWELL

UX Strategist & Research Leader

The mind is a playground,
and it is infinite.

— Kate

  • TRANSFORMATIVE RESEARCH LEADER

    “Kate is an absolute research genius. When I think of women doing groundbreaking, extremely challenging, critical work in transforming technology, I think of women like Kate. Not only does Kate bring advanced expertise in innovation research, she also brings passion for executing on it in strategic, mindful and collaborative ways.

    She always makes sure to pass on her learnings to teams, creates a space to bring in multidisciplinary perspectives and voices, and powers through sharing her and the teams thinking and approach to critical stakeholders.”

    - Irna Sayeed
    Innovation Strategy Lead @ Globant, Adjunct Faculty at Parsons School of Design Strategies

  • READS THE ROOM + DELIVERS RESULTS

    “Kate is the kind of expert you want to have on a team. She brings the perfect blend of talent and attitude and gets results.

    I worked with Kate for over a year on a large, digital business transformation project at one of the largest banks in the United States. Her delivery made the product better and her approach and conduct made the whole team better.

    Kate was an invaluable member of the team and I would highly recommend her for any role.”

    - Adam Lewkovitz
    Senior Product Manager @ Google (PMP, CSPO, ScrumMaster) ex. Amazon

  • EXPERT STRATEGIC PROBLEM SOLVER

    “Kate's … ability to energize others, to listen, and to build rapport in an authentic way makes her a very effective user researcher, consultant, and influencer.

    I have not worked with many people like Kate and I wish there were more of her, she's a natural leader.

    I worked with Kate in our consultancy's Discovery Group during a time of transformation at the company. Her insight and expertise with… problem framing, definition, and a clear talent for identifying strategic goals both internally and for our customers influenced me and will continue to influence others.”

    - Peter Uzzi
    Principal Product Design Leader @ Clover Network

  • CHAMPIONS TEAMS TO THRIVE

    “I can easily say that Kate not only positively changed the trajectory of the qualitative research program at United Airlines, but also played a large role in helping me develop as a researcher, strategist, and person.

    Her leadership style allows all of her direct reports to remain empowered and autonomous, while also learning and adopting a growth mindset; this is what sets Kate apart from my previous leaders… her support allowed me to develop confidence while feeling comfortable enough to make mistakes and seek opportunities to grow.”

    - Jay Ahuja
    CX Research Manager @ United Airlines